The latest edition of Stop Talking was as unique as these unprecedented times. For the first time, we recorded the show remotely, and it worked out beautifully. Our conversation in this episode centered on communication tips during challenging times — and how we’ve all had to change our “normal” ways of business. We’re all seeing corporations, law firms, car manufacturers, etc. churning out lengthy, mumbo-jumbo riddled letters expressing how they are handling the pandemic.
Don’t get us wrong, communication is crucial. But, as we discuss in this episode, knowing who your audience is and setting the right tone is hyper-critical to effectively communicate your message. The biggest take-away from this podcast — make certain that your message is tailored to your audience. Be transparent, be real, and remember, now is not the right time to sugar coat messages. Your audience knows better.
Thanks so much for listening and sharing. Stay safe, and be well.
